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Sunil Gill

Sunil Gill

A digital entrepreneur with over 9 years of experience in digital marketing. Over the years, I have developed a strong passion for app marketing and love to create engaging and informative content around it.

161 articles · LinkedIn · X (Twitter) · sunilgill.com

App Store Optimization | Ultimate ASO Guide

App Store Optimization (ASO): A Practical Guide

What is Conversion tracking

What is Conversion Tracking & Why is it important?

App Marketing

App Marketing: How to Market a Mobile App

Best App Store Optimization Services 2025

Best App Store Optimization Services 2025

What does In App Purchase mean?

App Engagement

App Engagement: Metrics and How to Improve Them

Best Mobile Attribution Platforms 2025

What is ROAS ? (Return on Ad Spend)

What is Native Advertising?

What is Native Advertising?

Mobile Measurement Partner | How does MMP Work?

Identifier For Vendor (IDFV)

What is the Identifier for Vendor (IDFV)?

What is a self-attributing network (SAN)

What is a Self Attributing Network (SAN)?

What is ad inventory in mobile marketing

What is Ad Inventory in mobile marketing?

VAST Explained

What is a Video Ad Serving Template (VAST) Tag?

Best VPN Services

Best VPN services for 2025

What is a Metagame & Why Use it?

What is a Mediation Platform?

Influencer Marketing

Influencer Marketing | How to do it like a pro?

What is a Device ID?

Push Notification

What is a Push Notification?

What is a Publisher? How do they make money?

Offerwall Monetization For Apps

What is Offerwall Monetization for Apps?

Dynamic Product Ads (DPAs)

Dynamic Product Ads (DPAs) Explained

How to Soft launch your App?

How to Soft Launch an App: Steps, Markets and Metrics

What is Click through Rate (CTR)?

What is a Software Development Kit (SDK)?

What are Instant apps

What are Instant apps?

What is App Tracking Transparency

What is App Tracking Transparency (ATT)?

What is SKAdNetwork (SKAN)

What is SKAdNetwork (SKAN)?

Best Mobile App Engagement Platforms 2025